‘Side effects may include elevated sensitivity to musical dopeness’
It’s 2017, and cannabis is legal for medicinal use in 27 US. states. This said, why are people still reaching for prescription drugs when they have access to a plant that has killed 0 people in the history of Earth— and is proven to deliver numerous benefits?
It’s a valid question — one the Oregon-based cannabis delivery service Briteside asked. Because no team member could come up with a convincing answer, the company decided to produce an SNL-style parody video that largely mocks the lame commercials most prescription drug companies pump out on a near-daily basis.
Brightside partnered with Sandwich Video to produce the parody video which depicts two frazzled adults finally getting the help they need, in the form of some sweet, sticky kush. The video begins just like an average pharmaceutical advertisement. However, it takes a provocative turn as the voice-over recommends the dank herb.
“Briteside offers an extensive menu of strains and products to meet your needs,” the narrator says. “Choose the experience you want, and we’ll send you the dankest herb. The real sticky icky… If you like what we send you, keep the whole jar. We’ll even include some nugs for you to blaze.”
Potentially awesome side-effects are listed, and they include “euphoria, increased appetite, uncontrollable giggles, elevated sensitivity to musical dopeness and reduced anxiety.”
Perhaps the best part of the parody video is when a new-and-improved version of the classic pharmaceutical line is delivered: “Ask your doctor if cannabis is right for you. It probably is.”
High Times reports that Briteside has already parterened with dispensaries in Portland, Bend, and Ashland to deliver in-store pickups and same-day delivery for medicinal and recreational cannabis patients in the state. One dispensary owner who is elated by the collaboration is Mike Hayes, the co-owner of Miracle Greens dispensary. He said,
“We’re excited to work with Briteside since their e-commerce platform lets our customers know exactly what products we have in stock. Additionally, their platform allows us to better understand and anticipate consumer demand.”
According to Justin Junda, the co-founder and CEO of Briteside, the company has one main goal. That is, to make cannabis purchasing easier for the consumer. He explained:
“We’re here to make life simpler for the cannabis consumer. Three of the biggest pain points for cannabis customers are knowing if their favorite products are actually in-stock at their preferred dispensary, waiting in long lines to make their purchases, and for some, especially those with health impediments, just getting to a dispensary can be a chore. Together with our partner dispensaries, we’re alleviating these all-too-common pains.”
There you have it. The next time you’re tempted to reach for an Aspirin for pain relief, a Xanax for anxiety/depression, or a Viagra in anticipation of a fun evening, don’t. Instead, hit up your local weed dealer or visit a dispensary to purchase nature’s perfect medicine.